Waterfall Campaigns — All Tutorials
Smart omnichannel campaigns with fallback (WhatsApp -> RCS -> SMS), 1% canary safety tests and click attribution.
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Select any guide below to view detailed instructions, step-by-step navigation, parameters and safety rules.
How to Create an Omnichannel Waterfall Campaign (WhatsApp -> RCS -> SMS)
Learn to launch intelligent omnichannel campaigns: deliver first via WhatsApp; if unread within 2 hours, automatically transship via Google RCS; if unsupported, deliver fallback SMS.
- 1Launch Campaign Creation Wizard
- 2Configure Waterfall Hierarchy and Timeout Windows
- 3Activate 1% Canary Health Safety Test
How to Build Rich Google RCS Message Templates (Cards & Action Buttons)
Discover how to design next-gen interactive messages inside the native Android Messages app featuring visual carousels, action buttons and Google Verified Sender badges.
- 1Navigate to the RCS Template Builder
- 2Configure Suggested Action Buttons
How to Use Dynamic Variables, Spintax and Tracked Short Links
Personalize every message with customer attributes, vary phrasing using AI Spintax to evade spam fingerprinting, and attribute unique clicks individually.
- 1Inject Personalization Tags into Message Copy
- 2Enable Branded Short Link Tracking
- 3Deploy AI Spintax for Anti-Ban Semantic Variation
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