📝Forms & Lead Capture
⏱️ 7 min read📊 Essential

How to Build Lead Capture Forms and Embed on Any Website (WordPress, Shopify or HTML)

Practical guide to creating high-converting forms in Dashboard V2, customizing brand styling, gathering custom attributes and pasting embed snippets onto any web page.

⚡Mandatory Prerequisites & Initial Checklist

  • ✓Access to Forms / Landing Pages module in Dashboard V2.
  • ✓Edit access to target website (e.g. WordPress admin, Shopify or CMS editor).

📋Step-by-Step Instructions in Dashboard

01

Create a New Inbound Capture Form

👉 Where to Click:Left Sidebar > Forms & Capture > '+ New Form'

Assign a descriptive form name (e.g. 'Contact Us - Homepage', 'Ebook Download - Footer'). Select layout: 1) Inline (embedded inside page content); 2) Corner slide-in popup; 3) Top announcement banner.

02

Select Input Fields and Enable Privacy Consent Checkbox

👉 Where to Click:Form Editor > 'Fields & Structure' Tab

Configure customer input fields:

Field Dictionary & Parameters:
Nome CompletoCampo de texto para identificar o lead no CRM.
WhatsApp / Celular com MáscaraAplica máscara automática de telefone com bandeira de país para evitar números digitados incorretamente.
E-mail CorporativoValida se o domínio de e-mail possui registros MX ativos.
Termos de Privacidade (LGPD)Caixa de seleção obrigatória com o texto legal: 'Concordo em receber comunicações da empresa conforme a Política de Privacidade'.
03

Copy Embed Snippet and Paste onto Website

👉 Where to Click:Form > 'Share / Embed' Tab > Copy HTML/JS Snippet

MailerWeb generates an ultra-fast Web Component snippet (<script src='https://app.mailerweb.com.br/forms.js' data-form-token='xyz'></script>). Paste into any HTML widget on WordPress, Shopify, Wix or MailerWeb's Tailwind Composer. The form loads asynchronously with zero impact on page speed scores.

🚨Critical Safety Rules & Ban Protection

  • 🛡️Invisible Honeypot Anti-Spam: All MailerWeb forms include honeypot fields invisible to human users. Automated bot scrapers attempting submissions are blocked silently at origin.
  • 🛡️IP Rate Limiting: To prevent submission flooding, our API throttles repeated submittals from identical IP addresses within tight windows.

❓Frequently Asked Questions & Troubleshooting

P:Can I customize button colors to match my brand?

Yes! Under 'Design & Styling', customize background palette, button colors, border radiuses and fonts to match your visual identity perfectly.

P:Is the embedded form mobile friendly?

Yes, the Web Component adapts dynamically to smartphone and tablet screen widths.

MailerWeb Knowledge Base • Atualizado em 2026 • Documentação Oficial do Usuário